John Oliver, Oct 26, 2014: Cranberries are, I think we can all agree, nature's most disgusting berry. Cranberries taste like cherries who hate you. Cranberries taste like what a raspberry drinks before its colonoscopy. And the industry knows it. The head of the Ocean Spray Company wrote to the FDA [August 1, 2014] saying "cranberries... are naturally low in sugar, giving them a distinctively tart, astringent and even unpalatable taste."

Yes, that's the head of Ocean Spray describing its defining ingredient as unpalatable. No wonder they want the government to "... allow certain cranberry products to be exempted from the proposed 'added sugars' declaration." Which is tantamount to begging, please don't make us tell everyone how much sugar we dump on our garbage bog berry.